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Travelers snub high gas prices and get ready to travel this summer
Neither wind nor rain nor pain at the pump will keep travelers home this summer as they ready for Memorial Day to kick off the official start to the summer travel season. According to the latest results of the travelhorizons™ quarterly report, co-authored by MMGY Global and the U.S. Travel Association, anxiously anticipated each quarter, more than three in five U.S. Adults are expected to travel this summer. The survey, based on a sampling of 2,200 U.S. adults taken in April 2012 shows that . the outlook for summer travel continues to brighten with an estimated 154 million Americans, planning to hit the road, taking at least one trip for leisure purposes during the next six months. That’s music to the ears of innkeepers, knowing that an increasing number of those travelers have discovered a better way to stay.
Whether they prescribe to the Pro Doily or the No Doily party, neither politics nor high gas prices will keep travelers grounded this summer. While Presidential election years are often tenuous times for Americans, travelers are not letting the Crochet for a Better Day SuperPac or the Liberate our Furniture SuperPac control their plans to hit the road in droves this summer and fall. They’ll kick gas and hit the roads in slightly increasing numbers starting with Memorial Day, contends the American Automobile Association. AAA projects 34.8 million Americans will travel 50 miles or more from home during the Memorial Day holiday weekend, an increase of 1.2 percent – or 500,000 travelers – from the 34.3 million people who traveled one year ago and they’ll stay closer to home, maintaining the tradition of the B&B staycation that was spawned in the last decade by hassle-weary flyers.
According to an article in HotelMarketing.com, “the overall Traveler Sentiment Index™ (TSI), which tracks Americans’ evolving attitudes toward travel, reached 93.5 in April, nearly ten points higher than April 2011”. Travelers have thrown economic woes and complaints about high gas prices to the wind and are jumping into their cars to hit the road this summer and find a better way to stay.
Just to give travelers a little added incentive to choose inns and B&Bs over hotels this summer, innkeepers have posted more than five pages of unique offers on www.BetterWayToStay.com. For example, mention “Better Way to Stay” at Timber Wolf Creek when making your reservation online through the end of 2012, and receive a pair of Timberwolf Creek champagne flutes with your stay! If you’re visiting the West Coast, try the Mount Hood Hamlet B&B in Mount Hood Parkdale before June 10, 2012, mention “Better Way to Stay” and take off additional 5% for 2 or more night stay and name red or white wine, or sparkling cider for a special basket.
Inns and B&Bs across the USA and Canada are looking forward to welcoming staycationers this summer and fall. Visit www.BetterwaytoStay.com for unique promotions and offers from more than 3300 inns and B&Bs.
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