New year’s resolutions are as reliable as the turning of...
To doily or not to doily?
The doily. Sadly, it is common knowledge that the average person who has never tried a B&B likely thinks that ALL B&Bs are the same – laced with doilies and teddy bears, filled with antiques that shall not be sat upon and overseen by caretakers rivaling their furniture for antique status. While the B&B industry knows that’s the not case, studies show that less than 25% of the traveling public feels they understand the B&B experience. The B&B industry has pulled out the boxing gloves to push aside the negative doily stereotypes for B&Bs. Doily Decision 2012 was born from the Better Way To Stay project this summer to bust the myths of B&Bs while taking a humorous look at B&B stereotypes.
Weary of partisan Presidential political fighting, the B&B industry created two new parties with the intention of highlighting the traditional vs. modern décor found at inns and B&Bs today. The totally tongue-in-cheek Pro Doily Party, sponsored by Crochet for a New Day Super PAC supports a platform of Doily care programs for the preservation of senior doilies, doily-in-training curriculum to support careers in doily management and crochet callings, and funding for genetic testing and stem cell research to support doily development. Additionally a doily stimulus program offering tax incentives for doily displays at B&Bs is the mantra of the Pro Doily Party along with programs and fellowships for innkeepers supporting the civil rights of doilies. The No-Doily Party, supported by the Liberate Your Furniture Super PAC is dedicated to a more liberal platform of eco-sensitive disposal of doilies and development of non-toxic doily dumps, recycling of doilies to provide building materials for third world countries, and support of programs for doily dementia and aging doily disposal. They are responsible for the Occupy Etsy movement and support space travel for doilies to far planets in the solar system.
Now that travelers have started to vote for their doily party, the modern No-Doily party is well ahead of the more traditional Pro-Doily leaning, with two-thirds of voters opting for the NoDoily Party and one third on board with the Pro-Doily Party as of early July.
Each party offers their own campaign message with the Pro Doily Party’s political ad asking all travelers to vote Doily Proud and the No Doily party’s ad maintaining that the doily has had the run of B&Bs for too long. Both party ads can be found online, simply click here: http://www.betterwaytostay.com/videos/.
To vote in Doily Decision 2012, simply go to http://www.betterwaytostay.com/doily-campaign/. There you’ll find all the info you need on each party’s manifesto and campaign ads. Once voters have chosen a party, a list of B&Bs matching their Pro or No doily style will appear for easy vacation planning.
Doily Decision 2012 is a project supported by Better Way To Stay, a groundbreaking, B&B industry-wide campaign to help travelers discover today’s inns and B&B experience.
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